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February 21, 2025
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Case Studies

How Ex-Voto Tripled Online Sales with a Seamless Migration from Lightspeed to Shopify

Challenge:

Ex-Voto, one of Montreal’s most sought-after boutiques in the charming Plateau neighborhood, is a go-to destination for handmade jewelry, ethical fashion, and unique décor. However, their existing Lightspeed ecommerce and POS setup was holding them back.

  • Their ecommerce platform lacked the flexibility and tools needed to drive online sales effectively.
  • In-store and online shopping experiences weren’t connected, making fulfillment and inventory management clunky.
  • They were missing key features like seamless Instagram shopping, local delivery options, and Shopify’s industry-leading checkout experience.
  • The business was paying for multiple third-party services that Shopify offers natively for free.

Solution:

We migrated Ex-Voto’s entire ecommerce and POS system from Lightspeed to Shopify, ensuring a smooth transition with minimal disruption to their day-to-day operations.

  • Revamped their website with Shopify’s best-in-class checkout, including Shop Pay’s 100M+ user network for lightning-fast conversions.
  • Enabled buy online, pick up in-store (BOPIS), giving customers more flexibility.
  • Integrated Instagram shopping, making it effortless to sell directly from social media posts.
  • Set up local delivery options, expanding their reach and boosting customer satisfaction.

Outcome:

  • ✅ 3X (300%) Increase in Online Sales – In just 90 days, Ex-Voto saw their ecommerce sales triple compared to their previous setup.
  • ✅ Improved Operational Efficiency – A unified Shopify system meant less manual work, faster fulfillment, and a more seamless shopping experience.
  • ✅ Lower Monthly Costs – By eliminating unnecessary third-party services, the boutique saved money while gaining better tools.
  • ✅ Stronger In-Person + Online Traffic – With a more optimized online store and improved customer experience, Ex-Voto saw a surge in both foot traffic and digital engagement.
  • ✅ Higher Conversion Rates – Their online conversion rate now exceeds 1%, proving that a frictionless checkout experience drives real results.

Takeaways:

By migrating to Shopify, Ex-Voto future-proofed their business with a powerful, cost-effective, and scalable solution. With a streamlined ecommerce + in-store experience, they now spend less time on frustrating workarounds and more time doing what they do best—curating beautiful, meaningful products for their loyal customers.

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