Challenge: Sue 2 Knits, a locally loved knitwear boutique, relied on Lightspeed for both ecommerce and POS. Over time, limitations of the platform became clear:
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Poor Online Experience: High cart abandonment, slow checkout, and unexpected fees were hurting conversions.
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Limited Flexibility: Minor website updates required costly developer support.
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Disconnected Operations: Ecommerce and in-store sales weren’t unified, creating manual work and inefficiencies.
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Missed Marketing Opportunities: Lack of native integrations with Pinterest, Google Shopping, and other tools restricted online growth.
Sue needed a modern, scalable platform to unify sales channels, improve checkout, and enable marketing automation.
Solution:
Matagora executed a full Lightspeed-to-Shopify migration, covering ecommerce, POS Pro, and marketing integrations. The process included:
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Clean Data Migration: Product data, customer records, and order history transferred with zero downtime.
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Unified POS + Ecommerce: Online and in-store sales synced for a consistent, seamless experience.
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Marketing Tools Setup: Shopify-native integrations for Pinterest, Google Shopping, and SEO optimization.
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Operational Freedom: Post-migration, the owner can update the website, launch promotions, and manage all channels independently.
Founder Feedback:
"Great expert process even with my ongoing questions because of the complex nature of migrating over everything!" — Sue, Founder, Sue 2 Knits
Sue 2 Knits can now focus on serving customers and growing the business instead of troubleshooting technical limitations. Shopify’s unified platform and built-in tools have made daily operations simpler, faster, and more reliable.
Outcome:
✅ 46% Increase in Orders: Just over one month after migration.
✅ >10% Revenue Boost: Optimized checkout and improved ecommerce experience drove higher sales.
✅ Enhanced Marketing Reach: Pinterest and Google Shopping integrations increased traffic and improved SEO performance.
✅ Operational Efficiency: Full autonomy over site management without reliance on external developers.
Takeaways:
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Unified Commerce Improves Performance: Connecting POS and ecommerce reduces friction, errors, and manual workload.
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Optimized Checkout Drives Conversions: Faster, modernized checkout directly increases sales.
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Integrated Marketing Tools Expand Reach: Native integrations improve visibility, traffic, and ROI without extra apps.
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Expert-Led Migration Minimizes Risk: Clean, structured migrations prevent data loss, downtime, and operational headaches.
Sue 2 Knits now operates on a scalable, modern Shopify platform that supports both in-store and online growth, marketing efficiency, and a seamless customer experience.
If your boutique is struggling with slow checkout, disconnected POS, or limited marketing capabilities, get in touch with us to see how a Shopify migration can simplify operations and increase sales — just like Sue 2 Knits.